{"id":67086,"date":"2021-02-01T20:44:19","date_gmt":"2021-02-01T18:44:19","guid":{"rendered":"https:\/\/ismile.ee\/?p=67086"},"modified":"2026-10-11T23:54:07","modified_gmt":"2026-10-11T20:54:07","slug":"hugo-boss-alive-edp-en","status":"publish","type":"product","link":"https:\/\/ismile.ee\/en\/pood\/hugo-boss-alive-edp-en\/","title":{"rendered":"Hugo Boss Alive EDP"},"content":{"rendered":"<p><strong>Hugo Boss Alive<\/strong> is a women&#8217;s eau de parfum that opens with energetic apple, tart blackcurrant, plum and warm cinnamon and settles into a base of creamy sandalwood, woods and Madagascan vanilla. Hugo Boss presents it as a fragrance of positive energy and confidence for an independent, elegant and powerfully feminine woman.<\/p>\n<h2>What is Hugo Boss Alive?<\/h2>\n<p>Hugo Boss Alive was launched in 2020 as the feminine counterpart to Boss Bottled. It belongs to the fruity, floral and woody fragrances. You can choose the 30, 50 or 80 ml bottle, so you can find the size that suits you. The bottle was designed by jewellery designer Amelie Riech: an architectural shape with a golden metal band.<\/p>\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"wp-image-70278\" style=\"width: auto; max-width: 100%; height: auto;\" src=\"https:\/\/i0.wp.com\/ismile.ee\/wp-content\/uploads\/2026\/10\/hugo-boss-alive-edp-50ml-text-bottle-box.jpg?resize=833%2C670&#038;quality=80&#038;ssl=1\" alt=\"Hugo Boss Alive EDP bottle and box\" width=\"833\" height=\"670\" srcset=\"https:\/\/i0.wp.com\/ismile.ee\/wp-content\/uploads\/2026\/10\/hugo-boss-alive-edp-50ml-text-bottle-box.jpg?w=833&amp;quality=80&amp;ssl=1 833w, https:\/\/i0.wp.com\/ismile.ee\/wp-content\/uploads\/2026\/10\/hugo-boss-alive-edp-50ml-text-bottle-box.jpg?resize=300%2C241&amp;quality=80&amp;ssl=1 300w, https:\/\/i0.wp.com\/ismile.ee\/wp-content\/uploads\/2026\/10\/hugo-boss-alive-edp-50ml-text-bottle-box.jpg?resize=768%2C618&amp;quality=80&amp;ssl=1 768w, https:\/\/i0.wp.com\/ismile.ee\/wp-content\/uploads\/2026\/10\/hugo-boss-alive-edp-50ml-text-bottle-box.jpg?resize=620%2C499&amp;quality=80&amp;ssl=1 620w, https:\/\/i0.wp.com\/ismile.ee\/wp-content\/uploads\/2026\/10\/hugo-boss-alive-edp-50ml-text-bottle-box.jpg?resize=180%2C145&amp;quality=80&amp;ssl=1 180w, https:\/\/i0.wp.com\/ismile.ee\/wp-content\/uploads\/2026\/10\/hugo-boss-alive-edp-50ml-text-bottle-box.jpg?resize=40%2C32&amp;quality=80&amp;ssl=1 40w, https:\/\/i0.wp.com\/ismile.ee\/wp-content\/uploads\/2026\/10\/hugo-boss-alive-edp-50ml-text-bottle-box.jpg?resize=37%2C30&amp;quality=80&amp;ssl=1 37w, https:\/\/i0.wp.com\/ismile.ee\/wp-content\/uploads\/2026\/10\/hugo-boss-alive-edp-50ml-text-bottle-box.jpg?resize=600%2C483&amp;quality=80&amp;ssl=1 600w, https:\/\/i0.wp.com\/ismile.ee\/wp-content\/uploads\/2026\/10\/hugo-boss-alive-edp-50ml-text-bottle-box.jpg?resize=64%2C51&amp;quality=80&amp;ssl=1 64w\" sizes=\"auto, (max-width: 833px) 100vw, 833px\" \/><\/figure>\n<h2>Fragrance notes<\/h2>\n<ul>\n<li><strong>Top notes:<\/strong> energetic apple, tart blackcurrant, sun-kissed plum and warm cinnamon.<\/li>\n<li><strong>Heart notes:<\/strong> Indian sambac jasmine and thyme.<\/li>\n<li><strong>Base notes:<\/strong> Chinese cedarwood, creamy sandalwood, olive wood, Alaskan goldenwood and natural Madagascan vanilla.<\/li>\n<\/ul>\n<h2>Who Hugo Boss Alive is for<\/h2>\n<p>The fragrance suits a woman who loves an active day and a morning that starts with good energy: for work, meetings and free time. The woody, vanilla base gives the scent a warm depth for the evening too. You can find more choices among our <a href=\"https:\/\/ismile.ee\/en\/product-category\/perfumes\/womens-perfumes\/\">women&#8217;s perfumes<\/a>.<\/p>\n<h2>How to use<\/h2>\n<ol>\n<li>Spray onto clean, dry skin: wrists, neck and d\u00e9colletage.<\/li>\n<li>Let the fragrance develop on your skin at its own pace.<\/li>\n<li>Refresh the scent during the day whenever you like.<\/li>\n<\/ol>\n<h2>Frequently asked questions<\/h2>\n<h3>Which sizes does Hugo Boss Alive come in?<\/h3>\n<p>Hugo Boss Alive EDP is available in 30, 50 and 80 ml bottles.<\/p>\n<h3>Is Alive an eau de parfum or an eau de toilette?<\/h3>\n<p>It is an eau de parfum (EDP), so the scent is richer than in an eau de toilette.<\/p>\n<h3>What should I pick if I prefer a lighter apple scent?<\/h3>\n<p>Take a look at the eau de toilette <a href=\"https:\/\/ismile.ee\/en\/pood\/hugo-boss-orange-for-women-edt-75ml\/\">Hugo Boss Orange Woman<\/a>, which opens with sweet apple and white flowers.<\/p>\n<h3>Is it suitable for everyday wear?<\/h3>\n<p>Yes, the fruity opening and the warm woody base work for both daytime and evening.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hugo Boss Alive is a women&#8217;s eau de parfum (EDP) that opens with apple, blackcurrant, plum and cinnamon and rests on Madagascan vanilla and woods. Hugo Boss describes it as the scent of an independent, feminine woman. Available in 30, 50 and 80 ml bottles.<\/p>\n","protected":false},"featured_media":36327,"comment_status":"open","ping_status":"closed","template":"","meta":{"_members_access_role":[],"_members_access_error":""},"product_brand":[],"product_cat":[902,2486,900],"product_tag":[],"class_list":["post-67086","product","type-product","status-publish","has-post-thumbnail","product_cat-perfumes","product_cat-sale","product_cat-womens-perfumes","yith_product_brand-hugo-boss-en","first","instock","sale","taxable","shipping-taxable","purchasable","product-type-variable","has-default-attributes"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hugo Boss Alive EDP | iSmile<\/title>\n<meta name=\"description\" content=\"Hugo Boss Alive Eau de Parfum - notes of apple, blackcurrant, plum, cinnamon, Madagascan vanilla and jasmine.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ismile.ee\/en\/pood\/hugo-boss-alive-edp-en\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hugo Boss Alive EDP | iSmile\" \/>\n<meta property=\"og:description\" content=\"Hugo Boss Alive Eau de Parfum - 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