Apply serum to cleansed skin and follow with a suitable face cream<\/a> to lock in moisture. For the eye area there are dedicated eye creams<\/a>.<\/p>\n Hyaluronic acid is one of the best-known hydrating ingredients, and a hyaluronic acid serum is a good first serum if you are just starting out. The light liquid texture absorbs quickly and leaves no greasy feel. Our range includes the Collistar Hyaluronic Acid firming serum, which suits both morning and evening. You can add hydration in spray form too: the Collistar Pure Actives hyaluronic face spray<\/a> is misted over clean skin before the cream.<\/p>\n A vitamin C serum is the choice when the skin looks tired and dull and you want to give it a fresher look. Our range includes the Collistar Pure Actives serum that combines vitamin C and alpha-arbutin. Use it in the morning before day cream so your complexion looks rested through the day.<\/p>\n A glycolic acid serum helps refine the skin's surface and gives the complexion a more even look. Collistar Pure Actives Glycolic Acid is an exfoliating serum that suits evening care. If you are new to serums, add it to your routine for a few evenings a week and raise the frequency as your skin asks for it.<\/p>\n Mature skin appreciates serums made to keep skin firm and the surface even. Our range includes the Shiseido Ultimune Power Infusing anti-ageing serum, Filorga Time-Zero Wrinkles and the Clinique Smart Custom-Repair serum. They go on clean skin before cream and fit well into long-term daily care.<\/p>\n If you want quick freshness, choose a face spray. The Lanc\u00f4me Rose Milk Mist<\/a> and the Elizabeth Arden 8 Hour Miracle Hydrating face mist<\/a> give skin a light veil of moisture during the day, for example at work or after a workout. A mist works before or after a serum and takes only a moment.<\/p>\n The morning routine is usually quicker: cleanser, serum and day cream. In the evening there is time for more, for example serum, eye cream and night cream. If you want to build a set from one brand, the lines match nicely, because products from the same brand are made to be used together.<\/p>\n A morning serum prepares the skin for the day: a light hydrating or radiance serum fits under makeup and day cream. An evening serum works at a calmer pace, because the skin benefits from it overnight. Many people use one serum in the morning and another in the evening, for example vitamin C in the morning and a hydrating or exfoliating serum at night.<\/p>\n A serum texture is usually lighter than a cream: liquid, gel-like or slightly oily. A light serum suits oily and combination skin, a softer and richer one suits dry skin. Apply the serum with your fingertips and pat it in until it is absorbed. That way the full amount reaches the skin and applying the cream is comfortable.<\/p>\n The serums include products from Filorga<\/a>, Collistar<\/a> and Shiseido<\/a>, as well as Biotherm, Clinique, Est\u00e9e Lauder, Dermalogica and La Mer. Each brand has its own strength: Collistar offers Pure Actives serums aimed at a specific effect, Shiseido and Filorga offer anti-ageing lines, and Clinique offers personalised care.<\/p>\n A serum is a practical and personal gift for someone who loves skincare. To make the present a little bigger, add an eye cream or a mask beside it. Ready-made sets are on the gift sets<\/a> page.<\/p>\n No, a serum complements a cream. The serum delivers a specific effect, while the cream keeps the moisture in and adds protection. Our most popular choice is the Collistar Hyaluronic Acid firming face serum<\/a>.<\/p><\/details>\n A serum can be used in the morning, in the evening or both, as the product instructions state. Apply it to clean skin after toner and before cream. For mornings the Collistar vitamin C and alpha-arbutin serum<\/a> is a fitting pick.<\/p><\/details>\n Two to four drops or one pump is usually enough for the whole face and neck. The exact amount depends on the pack; with the Clinique Smart Custom-Repair serum<\/a>, follow the product instructions.<\/p><\/details>\n Anti-ageing serums suit mature skin. Our most popular choice is the Shiseido Ultimune Power Infusing serum<\/a>. Another good pick is the Filorga Time-Zero Wrinkles serum<\/a>.<\/p><\/details>\n Our exfoliating serum is the Collistar Pure Actives Glycolic Acid exfoliating face serum<\/a>, which contains glycolic acid.<\/p><\/details>\n![\"Collistar](\"https:\/\/ismile.ee\/wp-content\/uploads\/2021\/05\/collistar-hyaluronic-acid.jpg\")
\nHyaluronic acid serum for hydration<\/h3>\n
Vitamin C serum for a radiant complexion<\/h3>\n
Exfoliating serum for a smoother surface<\/h3>\n
![\"Shiseido](\"https:\/\/ismile.ee\/wp-content\/uploads\/2021\/04\/shiseido-ultimune-seerum.jpg\")
\nAnti-ageing serums for mature skin<\/h3>\n
Face sprays and mists<\/h3>\n
How to build a routine around a serum<\/h3>\n
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![\"Collistar](\"https:\/\/ismile.ee\/wp-content\/uploads\/2021\/07\/collistar-vitamiin-c-tilgad.jpg\")
\nSerum in the morning and in the evening<\/h3>\n
Popular brands<\/h3>\n
A serum as a gift<\/h3>\n
Frequently asked questions<\/h2>\n
Does a serum replace face cream?<\/summary>
When should I apply a serum?<\/summary>
How much serum do I need?<\/summary>
Which serum suits mature skin?<\/summary>
Which serum gives an exfoliating effect?<\/summary>