Shiseido

Shiseido – Japanese skincare and cosmetics

Shiseido is a Japanese cosmetics house that opened its doors in Ginza, Tokyo, in 1872. Here you will find Shiseido face care, cleansing, makeup, body care and a men’s range, with face care making up most of it.

Among face creams there are the Benefiance anti-wrinkle day and night creams and the White Lucent cream for dark spots. The Ultimune and Vital Perfection lines appear as serums and gift sets, and for the eye area there are eye creams and an eye serum. For cleansing, Shiseido offers milks, oil, foam, gel and the Waso face lotions – see face cleansing. There is also the Shiseido Men line, body gel and emulsion, and makeup such as eyeliners, blush and powder foundation.

Shiseido suits people who prefer complete, multi-step skincare: cleanser, softening lotion, serum and cream from one line. The gift sets also make a ready present.

Which Shiseido cream lines does the shop stock?

The range includes the Benefiance and Vital Perfection lines, with creams, a serum and an eye cream. Details are on each product page.

Does Shiseido have products for men?

Yes, the Shiseido Men line includes a serum and a face emulsion.