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Hair masks

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Hair mask: intensive care for dry and coloured hair

A hair mask is a rich-textured treatment that stays on the hair for a few minutes and gives the lengths more nourishment than regular conditioner. Here you will find repairing, moisturising, colour-protecting and blonde masks, and deep care for damaged hair.

A hair mask is like a spa day for your hair: used weekly or every other week, it leaves hair softer, smoother and shinier. The effect is especially noticeable on long, dry hair. Hair masks are popular because they give a salon-care feeling at home and take only a few minutes.

Magrada rhubarb hair mask with castor oil

How to choose a hair mask

  • Dry and damaged hair: rich, restoring formulas that smooth the hair surface.
  • Coloured hair: colour-protecting masks help the shade last longer.
  • Blonde hair: silver and toning masks keep a cool tone.
  • Fine hair: lighter masks that do not weigh the hair down.
  • Curls: moisturising masks help curls stay soft.
  • Same line: a mask works best with a shampoo and conditioner from the same brand family.

A mask complements everyday care: see shampoo and conditioner. Masks come from Wella Professionals, Joico and Olaplex.

Choosing a mask by hair type

The most important factor is the condition of your hair. If it is dry and the ends split, look for a rich, nourishing mask. The Wella Invigo Nutri-Enrich is a good start but not the only option. For damaged and coloured hair there is Joico K-Pak Color Therapy, and protective care comes from the Joico Defy Damage Protective Masque. For restorative care there is the Wella Fusion hair mask and a molecular repair mask such as K18 Molecular Repair.

Joico Blonde Life brightening hair mask for blonde hair

Blonde, coloured and light hair

Light hair has its own care. The Joico Blonde Life is a shine-giving mask for blonde hair, and the Schwarzkopf BlondMe All Blondes Rich is a rich treatment for blondes. For coloured hair there are colour-protecting masks that help the shade last longer. If your hair has been lightened in the sun, Goldwell Sun Reflects is a summer choice made for hair that has spent time in the sun.

Fine hair and volume

Fine hair does not need heavy formulas. A light treatment such as the Olaplex Weightless Nourishing Mask nourishes the hair without weighing it down. If you want to add body, see the volumising crystal mask. That gives you care and lightness in one step.

Scalp and hair mask

Hair care starts at the scalp. For a dry scalp there is the Wella Professionals hair mask, and for anti-hair-loss care there is the Schwarzkopf Scalp Genesis serum. Scalp care and a hair mask complement each other: a clean, cared-for scalp gives the hair a better foundation.

Wella Professionals Fusion repairing hair mask

Nourishing care and protection after the mask

If you prefer care that feels like a home spa, look at the Magrada rhubarb mask with castor oil: it is nourishing and pleasant to use. After the mask and blow-drying, a nourishing serum such as the Olaplex No.9 Bond Protector helps protect the hair. That way the care continues even after the mask has been rinsed off, and the hair looks tidy all day.

A mask also fits seasonal care. In summer, when sun and sea tire the hair, it is worth using it more often; in winter, when dry indoor air and hats do their work, it is a good way to keep hair soft. Whatever the season, it gives your hair a calm moment that is meant just for you.

How to use a hair mask: a simple routine

  • Wash your hair with shampoo and squeeze out the excess water.
  • Apply the mask to the lengths and ends.
  • Keep it on for the time stated on the pack.
  • Rinse thoroughly and finish with conditioner if you like.

If you care about hair length, make the mask a fixed ritual: Sunday evening or Tuesday morning, whatever suits you. The routine matters more than one single strong treatment. To finish your hair, see styling products and hair accessories, so that cared-for hair can also be worn beautifully.

Hair mask as a gift

A hair mask is a grateful small gift. If you know the recipient’s hair, whether it is blonde, coloured, curly or dry, choose the mask that fits it. If you do not, a light moisturising treatment pleases many people. It also gives them an hour for themselves: a mask, a warm bath and a book are a great combination.

Frequently asked questions

How often should I use a hair mask?

Usually once a week. For very dry or damaged hair you can use it more often, as the pack directs. Our most popular nourishing mask is the Wella Professionals Invigo Nutri-Enrich.

How do I apply a hair mask?

Apply it to clean, damp hair on the lengths and ends, leave it for the time stated on the pack and rinse thoroughly. Our most popular hair mask is the Goldwell Sun Reflects.

Does a mask replace conditioner?

A mask is an intensive treatment, conditioner an everyday one. Many people use both: conditioner after every wash, a mask once a week. Our most popular conditioner is the Goldwell Rich Repair Restoring.

Which mask suits coloured hair?

Colour-protecting masks help the shade last longer. Our most popular choice is the Joico K-Pak Color Therapy, made for damaged and coloured hair.

Which hair mask suits blonde hair?

Rich, tone-keeping masks suit blondes. Our most popular choice is the Schwarzkopf BlondMe All Blondes Rich.

Which mask suits fine hair?

Fine hair suits light formulas that do not weigh it down. From our range, the Wella Professionals volumising crystal mask fits.

Is there a mask for a dry scalp?

Yes, there is separate care for a dry scalp. Our most popular choice is the Wella Professionals dry scalp hair mask.

What should I do for very damaged hair?

Damaged hair suits restorative care used regularly. From our range, choose the K18 Molecular Repair Hair Mask.